A survey conducted by the research group ComScore indicates that the majority of consumers shopping for new computers or other electronics.. typically start their research of new products on the web, according InternetRetailer.com.

Two thirds of tech shoppers turned to the internet to find out more information about the products they were buying, and just over half of those who began their research online ended up purchasing the item via the web.

The research also indicates that those who do end up purchasing on the web typically buy their item within seven weeks after they began researching the product on the internet. Most consumers surveyed by ComScore said they browse items on the internet because it's easy to compare goods and find pertinent information. More than half the consumers also indicated that online browsing was convenient, the source reports.

Shopping via the web is an excellent way to find the best deals available. However, it's important to protect one's information when shopping on the web by guarding personal information and never giving out sensitive data to unfamiliar companies, according to ScamBusters.org.